I’m a creative leader with two decades of experience bringing together brand storytelling, technology, and design.

About

As the Executive Creative Director at AKQA Berlin, I lead the studio’s creative direction and our multidisciplinary teams for clients like Google, Gaggenau, Visa, IWC, Nike, and Porsche. Working across national and global programs, I partner closely with the global AKQA network to drive innovation, cultural relevance, and creative excellence.

Previously, I was the Global ECD at N26 – the mobile bank, steering brand and marketing across 24 markets. Before moving client-side, I held ECD and Creative Director roles at R/GA, Jung von Matt, and Heimat, leading work for adidas, Google, Nike, Bosch, FC St. Pauli, Hornbach, Mercedes-Benz, and Elbphilharmonie Hamburg.

Over the years, my work has earned 160+ awards at Cannes Lions, D&AD, One Show, and the Clios. I also serve on award juries, including the 2025 Cannes Lions Brand Experience shortlist jury.

Outside the studio, I’m usually running (12 marathons and counting) or behind a camera as the team photographer for FC Viktoria Berlin in the 2. Frauen-Bundesliga.

Photo: Michael Romacker